Hyundai's Strategic Focus on EV and Hybrid Markets

Despite a 25% drop in electric vehicle sales in the second quarter, Hyundai is optimistic about the long-term growth driven by EVs, thus focusing on enhancing its IONIQ lineup and launching new low-cost electric vehicles, such as the Casper Electric (known as Inster EV in international markets) Additionally, to stabilize growth and cater to immediate market needs, Hyundai is strategically emphasizing the development of hybrid models amid the current sales slump.